Traffic

Curious people searching online will become your customers so let them be bumper to bumper.

Traffic is the life blood of online business without traffic there would be no marketing business or Internet as we have come to know it.

Nothing happens until there is a sale made. It takes a minimum of two entities to conclude a sale, the seller and of course the buyer.

When you have a website identified with an URL as in http://www.your-site.com or something similar you have positioned your virtual store online. You now have an address on the vast void of digital highway. Your site needs to be seen by internet travelers. Many of these are searching for a website like yours, how do they find you?

Traffic

Traffic—Sean MacEntee (Flickr.com)

The Search Engines like Google, Yahoo, Bing, Yandex, etc.
Give Results or connections to internet sites to people requesting to find a particular type of website. It is the search engines function to give the best possible results it is aware of to the searchers request.

To get your website listed as a result for a search engine, the search engine needs to know your site exists. Beyond that the more the search engines know about your site the better for it to classify your site.

The best type of traffic is highly targeted.

Now it does not matter what you do on line or what your niche is you need visitors. The big corporations with huge websites pay big money for their online visitors.

Not only does traffic have a cost, but so does the infrastructure needed to handle receive and process it. Think DNS Servers, Internet Routers, Web Hosting Servers, Websites, Merchant Services, Fulfillment Centers, and so on.

Website traffic is basically built on Keywords and used to connect searches with results such as your webpage landing page or opt-in.

Google, Bing, and Yahoo are Search Engines which charge for advertising online known as P.P.C. or Pay per Click. This type of online traffic will start immediately when paid for and you will get exposure.

Google and Bing/Yahoo offer many tools to research keywords such as the Google Keyword Planner. They also provide many other tools to help your website increase visitors (web traffic), and therefore sales.

For many people Pay per Click is the preferred method of generating traffic. You can get found with a lot less work on your site.

However the better your site is laid out, and the more real content you have the more visitors will stay on your site enjoy it and come back. Your chances to make more sales and get even more referrals goes way up. So even here with paid advertising it makes sense to do a little SEO – Search Engine Optimization.

Free Organic Traffic includes SEO or Search Engine Optimization, Twitter, Google Plus, You Tube Videos, Google Hangouts, YouTube Live, most all Social Media Sites, Blogs, Forums, Classified Ad Sites, Giveaways, Traffic Exchanges, etc. If you do a little research you can find many offers of Free Traffic on line, but be careful.
You get what you pay for with time and or money spent.

-Bruce